The use of mobile devices and the popularity of checking in, challenges and social ratings is unleashing new opportunities for businesses. Connected entrepreneurs are accessing and utilizing diverse mobile tools and devices, combined with the power of online social networks, to create wealth through new marketing initiatives. Market Connectors is designed to accelerate this connected entrepreneurship among the disconnected.
Market Connectors bring social and mobile marketing solutions to local small businesses, many of whom can use an array of online and mobile tools to reach their target customers. For example, many small businesses need to literally get on the map, using Google Places. Market Connectors, could provide any or all of the following services to allow local businesses to capture more foot traffic and improve their searchable presence with both desktop and mobile browsers.
- With a mobile phone or laptop, visit a local business and show the owner their current Place page or help him/her set one up
- Offer the owner with signage with a QR code to take customers to the Place page for that business
- Provide one-on-one marketing training on using Twitter, Yelp, Place pages, etc.
- Create a mobile-friendly web page to land on instead of Google’s place page
- Become the social media manager for the business
This is a true win-win for the Connector and the small business. The rewards for the latter are obvious, more customers, and increased sales. For the former, the same things, Connectors charge the local businesses minimal fees, plus the Connectors get an abiding feeling of goodness for helping other entrepreneurs grow their businesses.
Visit DCWeek for more information about this unique opportunity to help others and make money.
Market Connector Workshop Schedule
Monday, November 7th, 5:00pm – 7:30pm
How to use online social tools to grow your business
- Learn how you can use Internet tools to grow businesses from others who have been
- Understand the power of reviews and ratings for businesses and see examples
- Open Community discussion on what would work in your neighborhood
Wednesday, November 9th, 2:00pm to 5:30pm
Street team Market Connectors local outreach
- Help local entrepreneurs bring new customers and establish their online identities
- Learn how to earn money by providing essential web services to others in the neighborhood
